Exhibitions
Fountains Mall gives the opportunity for outside companies to display their product or service at the Mall. Five exhibitions courts are available at Fountains Mall & they are situated in prime areas close to Woolworths, Pick n Pay, Markhams, Food Court, Game.
Do exhibitions work? "It is evident by statistics shown in the table below that exhibitions have been proven a more successful method of reaching objectives than other marketing tools."
Do exhibitions work? "It is evident by statistics shown in the table below that exhibitions have been proven a more successful method of reaching objectives than other marketing tools."
| Exhibitions | Advertising | Direct Mail | PR | |
| Generate Sales leads | 39% | 27% | 20% | 13% |
| Taking orders | 12% | 5% | 8% | 8% |
| Introduce new products/services | 42% | 24% | 28% | 14% |
| Promote brand image | 42% | 43% | 19% | 19% |
| Promote company awareness | 33% | 32% | 22% | 24% |
| Enter new markets | 28% | 25% | 24% | 15% |
Great Reasons To Exhibit
Source: www.exhibitor.co.za
| 1 | demonstrate new products or services |
| 2 | give your audience an opportunity to meet the experts |
| 3 | meet your buyers face to face |
| 4 | open new markets |
| 5 | see buyers not usually accessible to sales personnel |
| 6 | reinforce company image to a market |
| 7 | establish a new company image with a market |
| 8 | create customer data-base |
| 9 | reach your customers at a low cost per call |
| 10 | distribute product or service information |
| 11 | showcase new products and services |
| 12 | demonstrate your commitment to a market |
| 13 | interact with a highly targeted audience |
| 14 | open doors for future sales calls |
| 15 | increase corporate profitability |
Exhibitions Feedback Form
For any queries regarding Exhibitions please fill in the form below:
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